Quite a few people from our team (V8) are not using the revert / reland button since it gives the impression of immediately doing the action.

I think this comes from the fact that revert/reland behave slightly different. Reland creates a new CL, while revert lands the CL immediately.
(I'm probably wrong about, in which case this applies even more :P)

Would it be possible to include a verb in the button describing what it does?

"Reland" => "Create Reland"
"Revert" => "Land Revert"

In my experience we have to touch up a CL quite often, so manually clicking land on the newly created CL